Hector De Castro
Global Chairman & CEO
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Chairman & CEO

Regenerative Luxury Leadership

I am Hector De Castro. I lead the world’s first certification for regenerative hotels and retreats, aligning innovation, sustainability, and high-value growth across luxury hospitality.

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25+ Years of leadership
4 Continents of experience
14 Countries with impact
Hector De Castro portrait
Current Focus Regenerative hospitality, luxury strategy, and executive leadership
Who I Am

A global executive shaping regenerative luxury

The visual system now reflects the profile itself: refined, international, strategic, and grounded in hospitality leadership rather than generic tech styling.

Héctor De Castro is internationally recognized as a leading figure in the transformation of luxury hospitality toward regenerative models. With over 25 years of management experience across four continents, he brings a rare combination of operational depth, international perspective, and board-level decision making.

His trajectory includes C-level leadership in high-end hotel developments, collaborations with Horwath HTL, FORTUNE 500 corporations, and investment funds. His doctoral research led to the creation of Regenera Luxury, now positioned as the world’s first regenerative certification and strategic framework for luxury hotels and retreats.

Featured in Forbes US, Hotels Magazine, and international publications, he also contributes to academic, industry, and advisory forums with a focus on hospitality innovation, executive leadership, and net-positive impact.

Capabilities

Executive advisory for regenerative growth

Every service card is now framed as premium advisory work: strategic, high-trust, and aligned with luxury hospitality, investment, and organizational transformation.

Strategic Planning

Define board-level priorities, align teams, and turn long-term ambition into measurable strategic execution.

Business Consulting

Improve positioning, commercial performance, and operating structure for premium hospitality and luxury ventures.

International Trade

Navigate expansion, cross-border partnerships, and international market entry with executive-level oversight.

Management Consulting

Optimize leadership structures, decision frameworks, and organizational performance for high-growth environments.

Executive Coaching

Support founders and senior leaders with sharper communication, governance discipline, and leadership presence.

Hospitality Consulting

Advance regenerative practice, guest value, and sustainability performance in next-generation hospitality assets.

Signature Platform

REGENERA LUXURY sets the benchmark for net-positive luxury hospitality

Presented through a strategic framework with 300+ KPI indicators across nine core pillars, the platform helps hotels and retreats move from sustainability claims to measurable regenerative value.

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Professional Record

Experience timeline and academic depth

Mar 2021 - Present

Chairman

REGENERA LUXURY

  • Leading the global standard for regenerative luxury boutique hotels and retreats.
  • Launched the world’s first regenerative certification, now present in 14 countries.
  • Advised 50+ luxury hotels on strategy, positioning, and profitability.
Apr 2021 - Present

Professor

Universidad Anáhuac de Cancún

Faculty of Hotel and Tourism. Teaching regenerative hotels, quality management, C-level management, and leadership.

Jun 2018 - Present

CEO & Investor

De Castro Group

  • Regenerative hospitality group organized across development, brokerage, and hotel marketing.
  • Built investment and strategic advisory capacity around premium hospitality opportunities.
Mar 2016 - Dec 2017

Interim Managing Director

Humiclima - Friusa (ACS Group)

Led the restructuring of Friusa after acquisition, focused on hotel projects, FFE, and F&B operations.

Feb 2014 - Dec 2015

F&B Division Manager

Crowe Horwath International

Directed consulting for one of the world’s most established hospitality advisory networks.

2005 - 2014

International hospitality growth roles

Leadership positions across Pilsa Hospitality Solutions and Arevalo Construcciones Metalicas, managing international key accounts, teams, and global hotel pre-opening projects.

Academic Data

PhD, International Tourism

Universidad Anáhuac de Cancún

Specialization: Regenerative Luxury Hotels

PhD, Marketing & Communication

Anáhuac University

Sustainable Hospitality, Neuromarketing

Executive MBA Global

IE Business School

Triple-accredited: AACSB, AMBA, EQUIS

MSc in Hotel Management

Vertice Business School

Revenue management and F&B operations

BA (Hons) International Affairs

University of West London

Academic foundation for international business and diplomacy
Certifications & Licenses
Founding President - REGENERA LUXURY
Sustainable Tourism Expert - GSTC
Financial Markets - Yale University
Diploma Covid19 Tracing - Johns Hopkins
Sworn Translator (English) - Ministry Foreign Affairs
Peer Perspective

Endorsements

“

He is an exceptional leader with unparalleled expertise in international sales and luxury hotel management.

Tamim Iqbal

System Analyst
“

Es un líder nato y un emprendedor apasionado, visionario en la promoción de movimientos asociativos.

José A. Sáez Calvo

Senior Engineer
“

Hector has excellent verbal communication skills, is extremely organized, and can work independently at a high level.

Gerard Saliot

CEO, Euro Asia
Private Consultation

Ready to build the next standard in luxury hospitality?

Schedule a direct consultation to discuss regenerative luxury strategy, hospitality investment, or executive advisory mandates.

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